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The Ultimate Hiring Toolkit

We've Made 1,000 Marketing Hires. Here's the Toolkit We Use Every Time.

Most founders hire on gut feel, cross their fingers, and wonder why nothing moves three months later. This is the exact process we've refined across a thousand marketing hires — the interview questions, trial tasks, salary benchmarks, and onboarding plan that actually work. Yours free.

1,000+

Marketing Hires Made

300+

Businesses Helped

Tools Inside

The same process we use for every Accelerator client hire

7 tools covering every stage — job ad to 90-day onboarding

By Allan Dib, author of the international bestseller, The 1-Page Marketing Plan

Ultimate Marketing Coordinator Hiring Toolkit

7 tools · Free · Instant access

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Allan Dib — Founder, Lean Marketing International bestselling author & serial entrepreneur

The 1-Page Marketing Plan — over 1M copies sold. The framework behind every toolkit we build.

The pattern we keep seeing

We've watched the same hiring mistakes play out hundreds of times.

Here's the thing: the problem is rarely the candidate. It's the process. No structured brief, no trial task, no onboarding plan. A thousand hires teaches you exactly where things go wrong — and how to stop it happening to you.

Hired Before the Role Was Ready

No clear output definition, no ROI logic, no structure to plug them into. The hire wasn't the problem. The timing was.

Interviewed Well. Delivered Nothing.

No trial task, no real test. The interview told you who they wanted you to think they were. The work told you the truth.

Great Hire. No Roadmap.

They showed up ready to work. You had no plan for them. Six weeks in, they're still waiting to be useful.

What’s inside

The exact process. All seven tools.

This isn't theory. It's the documented process behind a thousand hires. Each tool tackles a different stage so there's no guesswork, no crossed fingers, and no expensive lessons you didn't need to learn.

The “When To Hire” Checklist

Stop guessing if you're ready. Know exactly when your ROI justifies the headcount — and when it doesn't.

The Anti “Good Enough” Job Description

How to write an ad that repels paycheck collectors and attracts hungry A-Players who want exactly what you're building.

The Marketing Coordinator Rate Benchmark

Know what A-player coordinators actually cost — so you don't overpay, underpay, or lose great candidates with unrealistic offers.

The Ultimate Guide to Marketing Team Structure

Who to hire first, who not to hire yet, and where a Marketing Coordinator fits so you're not paying strategist rates for coordinator work.

The “Must-Ask” Interview Questions

Cut through the performance and find out what their last boss really thought. The questions that reveal who they are, not who they're pretending to be.

The Content Test & Trial Task

Never hire based on a resume alone. See them in action before you sign the contract. The exact test that separates talkers from doers.

The 90-Day Onboarding Roadmap

Set them up to win from Day 1. The roadmap we use to turn a new hire into a revenue driver — fast, without babysitting every step.

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A thousand hires taught us this. Now it's yours.

Seven tools. Zero cost. The exact process behind every marketing hire we make — free the moment you sign up.

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Allan Dib — Founder, Lean Marketing — helping founders build marketing teams that scale

About the author

Allan Dib

Allan Dib is a serial entrepreneur, rebellious marketer, and the author of the international bestseller The 1-Page Marketing Plan. He's started, grown, and exited multiple businesses — and spent years helping founders build the marketing teams that actually move the needle.

"Most founders don't have a hiring problem. They have a process problem. Give them the right process and the right hire follows."

The toolkit is built from real hires in real businesses — not a framework invented in a boardroom. It's what we actually use, documented and handed to you.

Author, The 1-Page Marketing Plan — sold in 50+ countries

Founder, Lean Marketing — 1,000+ marketing hires across client businesses

Serial entrepreneur — started, scaled, and exited multiple businesses

Trusted by 300+ founder-led businesses to build their marketing teams